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Guide · 5 min read

Ask for introductions people are glad to make

How to choose who to ask, write a note they can forward, use double opt-in, and thank the person who helped.

Updated 26 September 2026

01What makes it warm

What makes an introduction warm

A warm introduction comes from someone both people trust, with a clear reason to meet.

  • The connector knows you both, not just your names
  • There is a clear, specific reason to talk
  • Saying no is easy for everyone

02Who to ask

Choose the right person to ask

Closeness beats a shared company logo.

  • Pick someone you have spoken to recently
  • Pick someone who knows the other person well enough to vouch
  • Ask one person at a time, not five at once

03The note

Write a note they can forward

Short, factual, and complete on its own. No attachments.

To the connector
Hi Priya, would you be comfortable introducing me to Martin at Northgate? His logistics investments look close to what we do. I have added a short note below you could forward. If it is not a fit, no problem at all.

Ask first. Make saying no easy.

The forwardable note
Routeplan helps regional carriers plan routes weekly instead of daily. [Your one proof point]. We are raising a seed round to expand to two new regions. Founder: [your name], previously operations at a national carrier.

Only claims you can support.

04Double opt-in

Double opt-in: ask before introducing

Nobody is introduced until both people have said yes.

  1. 1

    You ask

    You ask the connector, with the forwardable note.

  2. 2

    They check

    The connector asks the other person if they would like the introduction.

  3. 3

    They agree

    Only after a yes does the introduction happen.

  4. 4

    You follow up

    You reply quickly and move the conversation to a call.

05Close the loop

Thank the connector

Tell them how it went. It is the reason they will help again.

Closing the loop
Priya, thank you again for the introduction to Martin. We had a great call and are meeting his team next month. I owe you one.

A short update, even if nothing came of it.

Questions

What is a double opt-in introduction?
An introduction where the connector asks the other person first, and only introduces you once they say yes.
What goes in a forwardable note?
Who you are, the one reason to meet, and a single proof point, in a few sentences. Nothing the connector would need to rewrite.
How do I introduce two people myself?
Ask each of them first. Then send one short e-mail to both with why they should talk, and step out of the thread.

Keep every introduction moving

Import your network, note who knows whom, and get a reminder to follow up and to thank the connector.

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